AimzsterRating Wars...of the Breakfast Shows
June 30th 2006 01:28
I’m going off a tangent here, but I feel this is considered reality TV.
Sunrise and the Today show.
It’s as real as real can be. Sure it’s scripted but these shows inform us on what’s happening in the world, encourage INTELLIGENT discussion and have a bit of fun on the side. Unlike BB which usually lacks intelligent discussion.
But lately the ratings war between these two shows is quite prominent in today’s culture especially the stories about Jessica Rowe’s job being on the line after a major battle just to get her to cross to the other side (ie defect to Channel 9). You could say the latest ratings results from both shows could end up being the top story of the day for any news channel.
As personal preference I switch to Sunrise. I guess the orangey décor and the eccentric personalities of the team gel together really well and they have consistently worked well together as a team to exude the image of what Sunrise is to the nation. And the fact that it’s so much easier to make fun of them on sketch shows which makes watching them during the 6 to 9am timeslot even more appealing than Channel 9. I mean, do you see people making fun of Jessica Rowe and Karl Stefanovic?
The battle of the breakfast morning shows reminds me of the age-old battle between Coke and Pepsi. I guess you can figure out who the underdog is. Pepsi continually reinvents themselves, add more celebrities to promote the product, chop and change, and they never seem to get it right to overtake their main competitor. Like you know who. Hehe I’ve said enough.
Besides, has anyone even dared to crash a live broadcast of Today? Not to my knowledge cos it’d sure be top new story if someone did! Look what Rove did to try and save Larry Emdur, he jumped into a cab and just made it to Martin Place in time before Sunrise finished for the day to protest. Now if Larry was still on 9 would Rove go through with it? Yes and no. I say yes because Rove would do anything to get his cute mug on TV, and no because he defected from 9 cos they didn’t like his show and managed to carve a career on Channel 10. I don’t think Channel 9 executives would be pleased (or even Eddie Maguire) that he dared to even set foot on their turf.
Oh Eddie, Eddie, Eddie, what have you done to the station? You hardly have enough experience being CEO of a major TV station yet making budget cuts and threatening staff to find a new job or they’ll be fired is the best way to get Channel 9 back on its feet? Let’s just see in 6 months time. Hey, I could be wrong. If Today manages to overtake Sunrise in the ratings war, even for just one day, I retract every bad word I said about the show.
P.S. I do have one gripe about the Sunrise show. Don’t trust the weather report -especially if you’re in Brisbane or Melbourne. Teehee.
Sunrise and the Today show.
It’s as real as real can be. Sure it’s scripted but these shows inform us on what’s happening in the world, encourage INTELLIGENT discussion and have a bit of fun on the side. Unlike BB which usually lacks intelligent discussion.
But lately the ratings war between these two shows is quite prominent in today’s culture especially the stories about Jessica Rowe’s job being on the line after a major battle just to get her to cross to the other side (ie defect to Channel 9). You could say the latest ratings results from both shows could end up being the top story of the day for any news channel.
As personal preference I switch to Sunrise. I guess the orangey décor and the eccentric personalities of the team gel together really well and they have consistently worked well together as a team to exude the image of what Sunrise is to the nation. And the fact that it’s so much easier to make fun of them on sketch shows which makes watching them during the 6 to 9am timeslot even more appealing than Channel 9. I mean, do you see people making fun of Jessica Rowe and Karl Stefanovic?
The battle of the breakfast morning shows reminds me of the age-old battle between Coke and Pepsi. I guess you can figure out who the underdog is. Pepsi continually reinvents themselves, add more celebrities to promote the product, chop and change, and they never seem to get it right to overtake their main competitor. Like you know who. Hehe I’ve said enough.
It's kinda obvious who's on top/Source: Yahoo!7 & Ninemsn
Besides, has anyone even dared to crash a live broadcast of Today? Not to my knowledge cos it’d sure be top new story if someone did! Look what Rove did to try and save Larry Emdur, he jumped into a cab and just made it to Martin Place in time before Sunrise finished for the day to protest. Now if Larry was still on 9 would Rove go through with it? Yes and no. I say yes because Rove would do anything to get his cute mug on TV, and no because he defected from 9 cos they didn’t like his show and managed to carve a career on Channel 10. I don’t think Channel 9 executives would be pleased (or even Eddie Maguire) that he dared to even set foot on their turf.
Oh Eddie, Eddie, Eddie, what have you done to the station? You hardly have enough experience being CEO of a major TV station yet making budget cuts and threatening staff to find a new job or they’ll be fired is the best way to get Channel 9 back on its feet? Let’s just see in 6 months time. Hey, I could be wrong. If Today manages to overtake Sunrise in the ratings war, even for just one day, I retract every bad word I said about the show.
P.S. I do have one gripe about the Sunrise show. Don’t trust the weather report -especially if you’re in Brisbane or Melbourne. Teehee.
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Comment by Luke
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Comment by Nelson
Fascinating. At this time of the morning I often feel more inspired by the SBS test pattern. Or the amazing natural phenomena to which this show owes its name.
Comment by Anonymous